Archive for February 2012

Dropping G-bombs

Dropping G-bombs Glitter bombs. What a compelling way to make a statement. How out of the loop am I that I only just now found out about these? If you, like I, have been living under a rock (#fernFAIL), you might wonder: What exactly is a glitter bomb? Let me explain. It is a form Read the full article…

20 DAYS, 200 THOUSAND DOWNLOADS

Hubba hubba! We may have outdone ourselves! We originally developed our app for clients, but just days after we announced it, it was getting featured in iTunes’s New and Noteworthy section, not to mention holding a spot in the Top Ten Free Photo Apps and What’s Hot.

ENGRISH GONE HORRIBLY, HORRIBLY WRONG

ENGRISH GONE HORRIBLY, HORRIBLY WRONG Seemingly Obvious Tip of the Day: If you ever decide to market your company using a foreign language, you should always consult a person who speaks that language. “What could possibly go wrong if I don’t?” you probably wouldn’t but might ask. Well, you could possibly plaster the most offensive Read the full article…

Falling Man

Falling Man Picture this ad: A suited man falls through empty space, limbs and tie flailing. Directly below him reads the date “March 25” in red and black type. What does it all mean? To some, it’s obvious. Others, however, find it offensive. Since the ad was spotted in New York City, it has drummed Read the full article…

Enough is Enough

Enough is Enough JC Penney has gone all in on a new advertising and marketing strategy — the “Enough is Enough—2.1.12 Campaign.” The commercials feature women clipping through floods of coupons and howling in agony (we’re talking blood curdling screams) after missing sales. The central idea is quite simple: “jcp” (as they are now calling Read the full article…