Soasta Visual Identity, Website, and More
Moving from the verbal, to the visual, to reality.
Soasta was already a leader in digital performance management – now, they were starting to act like it. Having just put together a brand-new brand identity, they had a solid foundation for becoming true thought leaders. They just needed to bring that brand to life. Enter WHM.
Creating a dynamic visual identity to reflect the core tenets of Soasta’s new brand, we then took that look and began extending it out, starting with an all-new website. After a comprehensive site audit, we rethought, reorganized, rewrote, and redesigned basically everything. Along the way, we also created some new thought leadership videos and helped Soasta launch 2 new products. Not bad for a month-and-a-half timeline!