Branding

Elevate and evolve your brand■

More long-term value. Equity at every touchpoint. A business aligned under a shared vision. There’s no limit to what a well-executed brand can do for your business.

More long-term value. Equity at every touchpoint. A business aligned under a shared vision. There’s no limit to what a well-executed brand can do for your business.

How can we help you define
what it means to be you?

Synthesizing a variety of intangible elements, your brand should paint a complete picture of who you are. We bring each of these components to life, creating the very best reflection of you.

Your brand

The landscape

Where is the noise – and opportunity?

  • INTELLECTUAL & EMOTIONAL APPEAL
  • OWNABLE SPACE IN THE MARKET
  • OPPORTUNITY TO STAND OUT & CONNECT

External

What does the public understand and value?

  • CUSTOMERS
  • PARTNERS
  • INVESTORS

Internal

What does your team think and feel about your company?

  • EMPLOYEES
  • BUSINESS LEADERS
  • EXECUTIVES

Build■

Who you are.
CORE BELIEF

Your unique philosophy and fundamental reason for existing.

VALUES

The core drivers that shape the way you act.

PERSONALITY TRAITS

The way you want to be perceived at large.

Why you’re here.
VISION + BIG IDEA

The long-term goals you’re ultimately aiming for.

MISSION

Your day-to-day plan for getting there.

 

What you do that’s unique.
POSITIONING

Who you are, how you stand out, and why you’ll succeed.

 

How you express yourself.
MESSAGING

The things you want people to understand and feel about you.

VISUAL IDENTITY

The unique visual cues that influence people’s perceptions.

What we deliver■

BRAND STRATEGY

Brand equity audit

Audience analysis

Competitive review

Positioning & narrative

Brand architecture

Visual Expression

Visual positioning & narratives

Logo development

Icon & illustration guides

Brand application

Identity systems

Communication Strategy

Naming

Tagline exploration

Tone of voice

Messaging strategy

Communication guidelines

Let’s get going already.

Whether you’re just starting out, looking to attract talent, scaling up to that billion-dollar valuation, or shifting your strategy (and story) to pack more emotional punch, we can help.

Get In Touch

Brands we built■

Check out some recent favorites.

11 for 11! WHM sweeps the 2022 Muse Creative Awards

11 for 11! WHM sweeps the 2022 Muse Creative Awards